First, I’d like to give a huge hug to all of you who responded so positively to the re-posts yesterday! I was shocked at the response. Sometimes when talking to people about MML, they ask about something I’ve written about in the past. And for some reason it never clicked, just because I’ve written about something doesn’t mean that newer readers have read it. Duh. I get it now. My apologies. I’m also planning on doing an “about me” renovation in the near future to help point out those foundational posts so it’s easier to find in the future. Thank you for helping me improve MML!
THINK ABOUT IT: Pick Up the Phone
Today’s THINK ABOUT IT topic actually came from a lesson I shared on Spring not too long ago. You can see my video explanation here. And you can also watch/read about Michelle’s revelation about the challenge here.
When I was in college, I had a mentor who did (literally) everything in her power to help me publish my (not-yet-existent) book, Makeunder Your Life. Among her efforts included picking up the phone and calling anyone who might be helpful. Including the CFO of Coach when I mentioned I might want to design handbag catalogs instead. This woman had no hesitation to call anyone she could find who might have the influence to make my dreams come true! And what was even more astounding was that she never premeditated her call, she didn’t write out a summary of points, rationalize why she needed to make the call. She just picked up the phone and started punching in the digits. All the while I sat there with my mouth slightly open in awe. Sometimes she reached the person directly, sometimes she reached a receptionist, sometimes she reached a machine. Though she certainly didn’t have a 100% success rate, we definitely got more than a few connections.
Over the years, her moxy rubbed off on me. As I started Jess LC full-time, I picked up the phone or knocked on the doors of the gatekeepers who could help my vision become reality. And like my mentor, I didn’t have a 100% success rate. But I was leaps and bounds further along than I would have been otherwise. To this day, I rely upon these long shots to help me gain traction and make connections for the re-launch of Jess LC in April. I can count eight people who are active in helping me make the new changes, which met me through an out-of-the-blue phone call or email. Using this technique, I have acquired a dream team of people making my dream come true.
Clearly, knowing how helpful this lesson has been for me in my life, I wish the same for you! And if you don’t have a mentor to observe calling everyone short of the President of the United States, please use my story as inspiration. You have nothing to lose. If the person you reach out to does not answer or worse yet, declines your request, you are no worse off than before you picked up the phone. And if they do decide to help you out, how much more you have to gain!
PS– If you want to feel a bit more confident about the call, try to find a way that you can help that person in their life or career. Offering a service or favor is a great way to turn a cold call into a warm one.