why starting a business is like having sex

Before I begin, I’d like to make it very clear that this post in is no way meant to be a commentary on my sex life or anyone else’s for that matter. This is purely a generic example of how sex is similar in some ways to starting a business.

Over the past few months I’ve recognized a common thread amongst many people who are starting their own businesses:

They are worried that their first business launch won’t be that great.

And the truth of the matter is: in many cases they are completely right.

Businesses often aren’t that great in the beginning and improve over time.

Just like sex.

With practice and experience, sex and business both improve. Prowess in both activities is not intuitive in the beginning, but is gained through trial and error.

And the longer business owners wait to launch their companies, the longer they are delaying any improvement or tangible results.

I have struggled to find a way to make this really clear to new business owners. Their fears and worries are so strong that they often have a hard time really understanding that they are only going to become better business people by actually starting to do business. And my hope is that this blunt analogy will help cut through the mind clutter and clearly illustrate how much they have to gain from pushing past their fears.

Just because the first time might not be that great, doesn’t mean it won’t be awesome later.

So stop thinking and start doing.

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  1. Cathy

    Nice analogy! To add on, I would say have a sense of humor when things aren’t perfect.

  2. Kendi

    If I didn’t know any better, I’d think you were talking to me and B… We’re working on it! 🙂

    Love the analogy. Here’s to being maybe a little bit great in the beginning and being awesome later, right?

  3. You’re completely right. As you know, I put off blogging for a long time. I was so scared I would fail and that reality would pale in comparison to my expectations. The truth: it is not as grand as my dreams, but it is far better than the worst, and it is getting there. The only alternative to the ‘what if’ trap that everyone fears is diving in, doing it, and getting better.

    Thanks for this post, Jess.

  4. CB

    HAHA, I like this down-to-earth analogy. “Stop thinking and start doing”… good advice. 🙂

  5. Jill

    well there you have it… the truth told. Practice makes perfect. 🙂

  6. Lindsay @ Yams

    I love this post! It is so easy to understand & brilliant! I have been waiting to go into business for myself for the perfect moment when everything is ready. Why wait any longer though, right? So so so sooo awesome! Thanks lady! This is exactly what I needed to hear [read]!

  7. Adrienne

    I’m with everyone else, this is really great advice. I’m beginning to go into business for myself and this post came at just the right time. Thanks!

  8. Laura

    Interesting analogy! It really is true though and definitely important to keep in mind when starting any new venture – it won’t be perfect at first but will improve more and more in time!

  9. Joanna

    Hi Jess 🙂
    I recently came across your blog, which is like none other, and I LOVE it! Thanks so much for all of the advice you provide and for the book recommendations (I just finished reading “The E Myth Revisited”)
    I look forward to reading more!

  10. very well spoken, jess! great analogy and so, so true. i’m learning that for myself right now, and i’m having to remind myself, that i’ll never get experience and gain a following if i don’t first put one foot out of the door!

    love that you wrote this today…

  11. kate.

    Thanks so much for posting this. I have been dragging my feet and stuck in “planning” mode for quite some time when I really need to be taking action. It’s not going to be perfect, or even necessarily good. But, It’ll be memorable and opens up so much space to grow. Thanks again!

  12. This is one of the best posts I’ve ever read from you Jess, thanks for sharing! I keep worrying that I’m too young to start my business, but this post just reinforces that the sooner I start, the mroe time I’ll have to grow and improve.

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